February 27, 2007
Radio Flyer, 9 Decades of Imagination
The wonderful toys produced by Radio Flyer have been a staple of childhood memories for over 85 years. Through the years, this popular toy company has continually improved in production and features, expanding their product line to entertain the children of each era.
The first Radio Flyer wagons were handcrafted by the 16 year old founder of the company, Antonio Pasin. These original wagons were made of sturdy wood using only the most basic wood-working equipment. By the beginning of the 19200s, Radio Flyer followed the automotive industry0s lead and began manufacturing its signature wagon with steel. The first line of products, named the Liberty Line, included wagons, tricycles, and scooters, all made of innovative steel.
As the American economy slumped during the era of the Great Depression, Radio Flyer remained strong. The company was showcased at the 1933 World Fair in Chicago and used simple advertising campaigns to promote their little red wagon. In the mid-300s the now world famous company introduced a second line of coaster wagons, the Streak-O-Lite. The Streak-O-Lite was modeled after the sleek style of the Zephyr trains, featuring control knobs and headlights that really worked.
Between 1942 and 1945 […]
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